Oh-So issue 4
Delivered to Stack subscribers in
Jan 2020
Designer and publisher Rob Hewitt first came up with the idea for Oh-So magazine when his then seven-year-old daughter decided she wanted to get into skateboarding. One year on, Rob gives special mention to his muse in the credits at the back of this fourth issue, thanking her for, “her fierce and determined spirit, much of which was channeled directly into this publication. Without her, none of this would have happened.”
Oh–So makes for a particularly appropriate January delivery, because this is a magazine of beginnings. The women and girls on its pages all speak about how they started skating, remembering not just their first boards and tentative trundling, but also the people who helped them along the way, giving the magazine an irresistible sense of positivity.
Name
Rob Hewitt
Job title
Founder
What is Oh-So?
Oh-So is a publication that celebrates the women’s global skateboarding community.
What makes it different to the rest?
We focus more on the individual in our interviews and features, giving the subject the platform to express their journey.
Who reads it?
We have a diverse global audience. We are predominantly read by people who skateboard as well as people who are interested in this pop culture moment.
Why do you work in magazines?
We love the tactile quality of print. We also like that print invites you to slow down and absorb something that is more of a curated and focused moment.
Aside from the print magazine, what else are you involved in?
I have a design studio where we do varies client-based branding and brand extensions.
What would you change about Oh-So if you could?
I wish I could print Oh-So more often.
Where do you see Oh-So in five years?
Ideally in five years Oh-So has established itself as an authority on the women’s skate-scene, which in turn will hopefully give us the opportunity to create more opportunities for women in skateboarding be it through collaboration or through our own journalistic lens.
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