Making Misc.
Rob Orchard is one of the founders and editors of Delayed Gratification magazine, and one of the authors of Misc., a new book they published earlier this month. If you’re a long-time listener to our podcast you might remember that I spoke to Rob three years ago, when the first Delayed Gratification book was published, and as you’ll hear, Misc. has been shaped in large part by that experience. This new book is smaller, cheaper, and more deliberately created for people buying Christmas gifts, but none of that changes the fact that the book market is incredibly competitive and a really tough place to make money. Or as he puts it, “When you publish a book, you buy a ticket in a lottery”.
I was really interested to hear what they’re doing to increase their chances of winning in that lottery, and how the book feeds into everything else they’re working on with the magazine. I hope you’ll enjoy this conversation, and of course if you want to hear more you’ll find loads of previous episodes in our podcast archive. Or even better, follow us wherever you get your podcasts and we’ll be able to deliver our new episodes to you as soon as they’re ready.
